Podcasting 2.0 - Explainer

podcasting2.0.md

@@ -1,8 +1,6 @@
 # Podcasting 2.0
 
 
-## What is it?
-
 Podcasting 2.0 is a set of forward looking ideas combined with the technology to realize them.  It's a vision for what the podcast listener experience can and should
 be.  That experience has stagnated for over a decade, with almost all of the improvements coming in isolated sections of the ecosystem.  There hasn't been a single,
 unified vision from the podcasting community acting together with one voice.  So, we've ended up with fragments of innovation across the podcasting landscape with no
@@ -18,7 +16,7 @@ Stated eloquently, the aim of Podcasting 2.0 is this:
 
 Closed ecosystems can not innovate any better or faster than open systems.  We should know this by now.  The open world of RSS based podcasting can not only
 keep pace with closed systems, it can exceed them easily.  Podcasting 2.0 is simply the technological expression of this idea.  We can make a better podcasting
-experience for users than they can get behind any walls - no matter how high or expensive those walls are.
+experience for listeners than they can get behind any walled garden - no matter how high or expensive those walls are.
 
 There are three parts to Podcasting 2.0:
 
@@ -27,7 +25,7 @@ There are three parts to Podcasting 2.0:
 3. Value for Value
 
 
-## Step 1. Declare the "podcast" namespace in your feed
+## Step 1. Adopt the "podcast" Namespace
 
 To be a Podcasting 2.0 compliant podcast you need to first declare the "podcast"
 [namespace](https://github.com/Podcastindex-org/podcast-namespace/blob/main/docs/1.0.md) in your feed if you self-host your podcast.  If you
@@ -50,7 +48,7 @@ The namespace gives you (and your listeners) access to many new features:
  - Named Seasons: Seasons have been around for a while, but now you can name them.  This way you can avoid the hassle of trying to cram everything in your show title.
 
 
-## Step 2. Make sure you're web app friendly
+## Step 2. Be Web App Friendly
 
 Next, you need to confirm that your feed does not use "mixed content".  That means that all of the parts of your podcast (the feed, images, audio files)