diff --git a/datasette/publish/cloudrun.py b/datasette/publish/cloudrun.py
index 1fabcafd..a1e2f580 100644
--- a/datasette/publish/cloudrun.py
+++ b/datasette/publish/cloudrun.py
@@ -74,6 +74,7 @@ def publish_subcommand(publish):
         cpu,
         apt_get_extras,
     ):
+        "Publish databases to Datasette running on Cloud Run"
         fail_if_publish_binary_not_installed(
             "gcloud", "Google Cloud", "https://cloud.google.com/sdk/"
         )
diff --git a/datasette/publish/heroku.py b/datasette/publish/heroku.py
index 2ebbd4bd..171252ce 100644
--- a/datasette/publish/heroku.py
+++ b/datasette/publish/heroku.py
@@ -50,6 +50,7 @@ def publish_subcommand(publish):
         name,
         tar,
     ):
+        "Publish databases to Datasette running on Heroku"
         fail_if_publish_binary_not_installed(
             "heroku", "Heroku", "https://cli.heroku.com"
         )
diff --git a/docs/cli-reference.rst b/docs/cli-reference.rst
index 69a7cdd9..f3279f6d 100644
--- a/docs/cli-reference.rst
+++ b/docs/cli-reference.rst
@@ -191,8 +191,8 @@ datasette publish --help
       --help  Show this message and exit.
 
     Commands:
-      cloudrun
-      heroku
+      cloudrun  Publish databases to Datasette running on Cloud Run
+      heroku    Publish databases to Datasette running on Heroku
 
 
 datasette publish cloudrun --help
@@ -202,6 +202,8 @@ datasette publish cloudrun --help
 
     Usage: datasette publish cloudrun [OPTIONS] [FILES]...
 
+      Publish databases to Datasette running on Cloud Run
+
     Options:
       -m, --metadata FILENAME         Path to JSON/YAML file containing metadata to
                                       publish
@@ -244,6 +246,8 @@ datasette publish heroku --help
 
     Usage: datasette publish heroku [OPTIONS] [FILES]...
 
+      Publish databases to Datasette running on Heroku
+
     Options:
       -m, --metadata FILENAME         Path to JSON/YAML file containing metadata to
                                       publish